Bookassist Blog
Subscribe to our newsletter for expert direct strategy advice, trends, and so much more.
Subscribe to our newsletter
Receive our newest and best content directly in your inbox
Bookassist’s growth in Poland continues with Market Manager Joanna Machaj
Bookassist Founder & Chairman Des O’Mahony talks with Joanna Machaj, Bookassist’s Market Manager for Poland, on the current state of...
Read More
Bookassist Joins IGHP in Poland
We are proud to announce that Bookassist has joined IGHP, The Chamber of Commerce of the Polish Hotel Industry. A...
Read More
Group reporting just got a whole lot easier!
Working with groups can be complex and so we’ve created a new multi property report on Bookassist Intelligence - just...
Read More
Direct revenue increases by 300% at Hotel Forum
The historical 4 star Hotel Forum in Rome has increased direct booking revenue by 300%
Read More
Congratulations to Supreme Ashford Castle
At the recent Hotel & Catering Review Gold Medal Awards, Bookassist presented Ireland’s 5-Star Resort Gold Medal to a delighted...
Read More
Bookassist Joins Hospitality for Peace Campaign
Bookassist has joined the Hospitality for Peace Ukrainian Relief Campaign, an industry wide pledge to donate funds towards verified Ukrainian...
Read More
Upsell With Personalised Add-ons
We know by now that hotel experiences need to be increasingly personalised to keep up with travellers' desires. Personalisation has...
Read More
Bookassist Wins Big Again At ’22 HotelTechAwards
11622 hoteliers have spoken and now it’s official. Hoteliers rate Bookassist #1 at the HotelTechAwards 2022
Read More
Never say no to a booking opportunity
With resources stretched to the limit, and where every single booking counts, no hotel can afford to lose a website...
Read More
[Podcast] Direct Business Strategies at Connacht Hospitality Group
In this episode Bookassist CEO Dr Des O'Mahony talks with Eveanna Ryan (Group Sales and Marketing Manager) and Sarah Comer (Group Revenue Manager) of...
Read More
[Webinar] How To Use Technology To Get Back On Track In The Post-Covid Era
Do you want to learn how to cut unnecessary costs, increase your revenue, and keep your guests safe? If so,...
Read More[Podcast] Are You In Control Of Your Rate?
Claire Sawier, Head of Marketing at Bookassist, talks with Des O'Mahony (CEO) about new redistribution channels and how hotels need...
Read More
Black Friday Frenzy Is Around The Corner – Get Started Early!
Black Friday 2021 falls on November 26th, with Cyber Monday hot on its heels. And this year it’s set to...
Read More
Introducing Bookassist Blog Platform
It’s never been more important to keep your visitors and guests informed and up to date. The pandemic has pushed...
Read More
Convert Email And Phone Enquiries Into Bookings – With HERA
Bookassist is delighted to announce our successful partnership with HERA by Hotel ResBot to augment direct online bookings with automated...
Read MoreIndustry News
Hand picked by our team and updated regularly
Hospitality Net – Social Media’s Rising Influence on the Travel Industry
January 20, 2023
Social media has been around for over a decade now, but its influence over our decision making and buying preferences continues to grow. As travel is an inherently social activity, this influence is particularly present.
Skift – Finding Software Solutions for Guest Feedback Is Necessary for Hotels
January 20, 2023
The explosive popularity of online guest reviews on numerous review platforms has made it imperative for hotels to adopt reputation and review management software to benchmark guest satisfaction.
CoStar – The Five Trends That Will Drive Hotel Tech in 2023
January 18, 2023
Industry experts say two technological improvements that have been talked about for years are poised to become a reality for hotels. Hoteliers have been touting the potential benefits of greater automation.
Hospitalitynet – As International Tourism Returns, Travel Patterns Resemble Pre-Pandemic Norms
January 2, 2023
Travel patterns normalized somewhat in 2022 as many countries across the globe loosened COVID-19 restrictions. However, a lack of international travel, particularly from Asian countries
Skift – Hotels Are Still Too Slow to Adopt Tech Post-Pandemic
December 22, 2022
Even after the pandemic decimated the hotel industry, operators are still shy about adopting new technologies — and they’re inevitably losing precious dollars because of it.
December 18, 2022
As hoteliers continue to battle economic challenges and build out strategies to successfully recover from the impacts of the pandemic, Google Hotel Ads is providing a way for small properties to maximise bookings.
