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About
Bookassist

Our Mission and Our Vision

As a trusted partner to the international hospitality industry we drive profit across the customer journey by combining expertise, strategy, data and technology.
Since 1999, our company culture has been built around developing online business and making bookings more profitable for our hotel clients.

While our innovative and award-winning technology is key to your success online, the vital ingredients we add are the skill and expertise of our people who develop and continually refine the data-informed strategies that drive your business forward.

We are proud of the Vision that guides us at Bookassist:
Innovation through people and technology.

What we do

What we do is make your bookings more profitable by driving down your Cost Per Acquisition (CPA). Unlike the high, fixed commissions of OTAs, our data-informed strategy actively lowers your cost for each booking as your direct business grows, creating a true economy of scale.

Our partnership approach combines expert strategy with an innovative suite of technology. We manage your complete online presence, from Digital Media campaigns and conversion-focused Web Design to our frictionless Booking Platform.

We expand your reach with corporate GDS connectivity and new revenue streams from Vouchers, while our Intelligence platform provides the insights to constantly refine your strategy and grow your direct business.

About Bookassist - What We Do

Who we serve

Are you a forward-thinking hotelier who is focused on making direct sales on your website your most profitable channel? Then you are the ideal fit for us.

We are the trusted partner for hundreds of forward-thinking properties worldwide, from large, prestigious hotel groups to independent hotels. Our clients are engaged partners, ready to work with our expert teams to implement data-informed strategies that deliver measurable growth and a real, competitive edge.

Real achievement in direct business takes time and effort. We thrive on building the long-term partnerships that drive success.

Bookassist Who We Serve - Web Page

a robust and stable company structure to support you for years to come

Bookassist is part of the Vertus Group, an operating group within Jonas Software which is a division of Constellation Software Inc. also known as CSI. CSI is one of Canada’s largest software companies with annual revenues of over US$6 billion.

Under CSI ownership since 2017, Bookassist is part of a network of over 800 software companies across six continents with strong financial stability and an exceptional opportunity to bring new products from sister companies to our clients.

The Customer Journey

Attract with Digital Media

Our primary goal is to attract your ideal guests. We use AI-powered Digital Media and omni-channel promotion, from Metasearch to targeted PPC campaigns, to capture guest attention at every touch-point of their digital journey.

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Engage with Web Design

Transform your website into a powerful asset that engages visitors. Our Web Design platform combines stunning visuals with AI-powered personalisation to hold booker interest, build desire, and drive conversion momentum.

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Convert with Booking Platform

Our next-generation Booking Platform is the ultimate conversion powerhouse designed to transform lookers into bookers. Intelligently built with AI at its core, it eliminates friction and streamlines the booking process, removing barriers and maximising your direct revenue

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Refine with Intelligence

The journey doesn't end at conversion; we constantly work with you to refine your approach. Our Bookassist intelligence platform and dedicated Client Success Managers use real-time data and strategic analysis to optimise ROI and drive down your CPA.

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