News and press

​Bookassist retains World Leader title as the travel industry votes.

By Des O'Mahony | On Sun, December 01, 2013

 Bookassist ( has been named World’s Leading Booking Engine Technology Provider for the second successive year. The award is the result of a groundswell of votes from the global hotel industry, with Bookassist receiving significant support from its hotel clients throughout the world. This year was also the company’s fourth nomination in the awards.

On Saturday November 30th at the dazzling World Travel Awards Grand Finale ceremony in Doha, Qatar, Bookassist co-founders Dr Des O’Mahony (CEO) and Dr Robert Whittle (CTO) picked up the much-coveted award.

The World Travel Awards (, now in its 20th year, is widely hailed as the Oscars of the travel industry. Recognised across the globe as the ultimate accolade, it rewards those brands that are pushing the boundaries of industry excellence.

“Winning it last year was really great, but to be chosen again is an incredible honour”, said Des O’Mahony. “To be chosen ahead of heavyweight global giants in the technology sector is something we are incredibly proud of. The technical team at Bookassist works tirelessly to create world-class innovative solutions, and our solutions add real value to our customers’ businesses. This award proves that we are delivering exactly what the hotel industry needs, and at the highest standards”.

Runners up to Bookassist in the travel technology sector include the global powerhouses Sabre and Amadeus.

Dr Robert Whittle (second from left) and Dr Des O'Mahony (center), Bookassist co-founders, <br />accepting the 2013 award from Graham Cooke, President and Founder of World Travel Awards” src=”//” width=“640px”><figcaption>Dr Robert Whittle (second from left) and Dr Des O’Mahony (center), Bookassist co-founders, accepting the 2013 award from Graham Cooke, President and Founder of World Travel Awards</figcaption></figure>

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<p><b>Doing It Right</b></p>

<p>Bookassist continues to cement its leadership position in the hotel booking engine market with its win this year over local Irish competitor Net Affinity, and last year’s win over French company Availpro. </p>

<p>“Winning once could be seen as luck, but getting such strong support from the hotel industry twice is proof you must be doing something right”, said O’Mahony.</p>

<p>Bookassist clients can rest assured that they have made the best possible decision on their online strategy provider, and are in safe hands with the World Leader.</p>

<p>Bookassist’s Site Builder website design team also have cause to celebrate as international hotel group ARCOTEL Hotels (<a href=, a long-standing Bookassist client, was also shortlisted in the World’s Leading Hotel Brand Website category, along with Radisson, Westin, and Marriott.

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