4th Annual Hotel Industry Seminar in Ireland by Bookassist Announced for June 23rd
Prepare your hotel for future success by capitalizing on new technology and the economic upturn. Maximize direct revenue and strategically position your hotel for future profit. This is the focus of Bookassist’s 4th hotel industry seminar in Ireland, to be held in the Conrad Hotel on June 23rd. News will be continually updated on Twitter under the trending topic #bookassist4.
The 4th in the very successful annual series is a must-attend full-day event for hotel General Managers, Group Sales & Marketing Managers, Sales & Marketing Executives, Revenue Managers and Online Specialists within hotels. Speakers from STR Global, TrustYou, TripAdvisor, Bookassist and Google will take the stage.
Worldwide travel patterns have begun to re-emerge from the recessionary spiral. Your hotel business must be effectively positioned to take advantage of the bounce in global travel demand and the exponential growth in online activity. This event will outline best practice and deliver effective tools to ensure hotels gain the competitive advantage.
Experts in Social Media will show how best to use Web 2.0 tools to generate interest in hotel onlines and help build hotel brands. Effective use of tactics to divert traffic from third parties to hotels’ own websites, to incentivise the online customer and to build repeat business will be demonstrated. An overview of targeting the rapidly-growing mobile web will be given using Bookassist’s iPhone and Android platform and emerging mobile advertising solutions.