News and press

Bookassist Exhibiting at the 2019 NIHF Hospitality Exchange

By Vladislav Vekshin | On Thu, September 26, 2019

​Bookassist will be exhibiting at the 2019 NIHF Hospitality Exchange in the Crowne Plaza Hotel, Belfast!

Date: 15-16th October, 2019

Tuesday 15th: 08.30 - 17.00
Wednesday 16th: 09.00 - 14.00

The event will feature a great line-up of speakers. From top chef, Theo Randall and TV commentator, Chris Bavin to Cornell professor, Rob Kwortnik and economist, Neil Gibson. There’s also Sarah Duignan on forecasting, Ian Taylor on hotels, Paula Ellis on recruitment and Pól Ó Congaile on great food experiences.

If you want to grow your hotel’s direct business come talk to us about our proven direct booking strategy.

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Get Ready For The Festive Season!

By Vladislav Vekshin | On Tue, September 24, 2019

The kids are back to school and summer has well and truly left us. Autumn has arrived with Christmas & New Year just around the corner!

Out with the old and in with the new

Update your offers, images, and packages and get ready for the busy season ahead. All traces of summer need to be removed and replaced with images and packages for autumn and the festive season.

Boost your festive revenue with voucher sales

Don’t miss out on the opportunity to boost your festive revenue with voucher sales. December is a peak month for voucher sales so make sure you are set up and ready.

Below are all the significant dates you need to keep in mind. So get planning!

For advice and help on getting festive-ready, contact your Online Business Manager @Bookassist.


Bookassist’s Availability Calendar Enhances Direct Booking Experience

By Claire Sawier | On Fri, September 13, 2019

As part of Bookassist’s continued commitment to being a Mobile First company it has just released an update to its Availability Calendar.

This update significantly enhances the direct booking experience on calendar by simplifying the decision making process and altogether improving booker engagement.

At a glance, bookers can immediately see both available dates and dates where there is no availability. They are also presented with the best rate for each available date with the best prices across the month highlighted in green.

With Bookassist’s Availability Calendar the decision making process is simplified and booking friction is reduced as the needs of both date sensitive bookers and flexible date bookers are satisfied in an intuitive, user friendly interface.

Booker feedback has been very positive as a result of immediate pricing and availability information now being readily available at their fingertips. Equally, initial feedback from hotels using the new calendar has also been extremely positive with hotels already experiencing an uplift in conversion KPIs.

For more information please contact your Online Business Manager @Bookassist.


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