Case Studies & Testimonials

Most Bookassist clients, whether apartments, individual hotels or groups, come to us on the recommendation of other Bookassist clients. There is no better proof of service than a recommendation from your industry peers. If it's worked for them, it will work for you.

The results are there

In the field of online booking you see all types of things, and it is best to rely on people you share principles and common goals with. I think the business model created by Bookassist it reflects some ideal characteristics. The development of both website and revenue it brings benefits to both. If we add the key factor of key human relationship among people, you see this package can only work well. The difference I noticed over other competitors is the fact Bookassist don't want to desperately take as much as possible off you (eg domains, sites, etc), but they do real consultancy, with authority and expertise. The fact of not wanting to bind hotels at any cost, it is another example of their awareness of being able to bring results. The results are here, and they are even better than the forecast. Is not really a small thing!

Fabrizio Roscioli

Roscioli Hotels Group Roma

Immediate Growth in Online Revenue

We began working with Bookassist in October [2009] and in this short space of time [three months] have seen immediate growth in online revenue and particularly in average booking value. Furthermore, introducing Bookassist's eCommerce integration with Google Analytics has helped us to reduce our online marketing costs and to achieve a significantly better return on investment. Although it is still early days we are delighted with the progress and the speed at which it was achieved.

Tracey Moran
Communications Director
Bewley's Hotels Group

Dramatic Increase

We have been using Bookassist in our two Irish hotels - the Slieve Russell, Co.Cavan and Buswells, Dublin for over 18 months. During this time there has been a dramatic increase in business through the direct online channel especially since starting the Bookassist Trafficbuilder programme.  The relationship with Bookassist has been a very fruitful one and we are now in the process of integrating a third property -  The Belfry, Birmingham, UK. Bookassist are very reliable and adopt a very "hands on" approach to their service. They provide an excellent product through their booking engine and their online marketing service is second to none. The Bookassist staff are always at the end of the phone and pushing the boundaries to ensure customer satisfaction.

Paul Melanophy
Online Manager
Quinn Hotels Group

ARCOTEL and Bookassist successful partnership

The success of business relationships depends on the similar philosophy of the partners. Bookassist and ARCOTEL are the best proof of that. ARCOTEL and Bookassist are similar in the philosophy of the organisations, the individuality, the size and relation to the market, their customer orientation and the personal engagement of their staff. The partnership is successful and we have already reached first milestones before the time we scheduled them. Because of intense exchange of know-how and the attractive total package Bookassist put together for ARCOTEL, we anticipate even further success in enhancing the strong web presence of ARCOTEL, the positioning and strengthening of ARCOTEL as business hotels in a fast emerging market, in keeping ARCOTEL ready to react to any upcoming changes quickly and efficiently. Against this background we are delighted to start a long term relationship with Bookassist with anticipated success for both partners.

Manfred Mayer
CEO
ARCOTEL Hotel Group AG

Bookings and Revenue Doubled

Without a doubt the must beneficial seminar I have ever attended was 'The Rules of the Road for Marketing Your Hotel Online' presented by Bookassist in April 2008. Bookassist's knowledge and enthusiasm was both informative and inspirational. The continuing development of their functionality and advice on our own website has kept us up to speed if not ahead of the rest of our competitors. Add-ons, advance purchase, translations, online reviews all attribute to the fact that our bookings and revenue from Bookassist have doubled year to date on last year. This of course would not have happened without the close working relationship with our account manager Christina Roche who is quick to make recommendations on how to increase our bookings, advise on what offers are working and give assistance with SEO. I also have to acknowledge the guidance we have received from Sarah Collins, two efficient ladies! I have no hesitation in recommending Bookassist and am delighted to be working with them.

Hazel Buchanan
Business Development Manager
Ramada Da Vinci's Hotel

Business up over 60%

Since joining Bookassist in September 2008, on-line bookings have gone from strength to strength and have increased over 60 percent in the last quarter of 2008. This is amazing growth. Bookassist 'Five Star' functionality includes multiple languages, multiple currencies, customer generated reviews, google maps, dynamic packaging, detailed descriptions and images. These have all worked towards increasing our look-to-book ratio. I cannot thank the team at Bookassist enough for all the help offered to us on the set up and seamless transition from our previous underperforming system. One of the most important items we added and are delighted to do is online marketing, especially with PPC campaigns. Our return on investment has proven to be so significant that I have no problem investing the money as it so tangible. The clear, concise and comprehensive monthly reports encourage us in understanding the power of on-line bookings from our own website, and the importance offering the customer choice in terms of room categories. Recently with Bookassist's help we have added 'add-ons' which now offer our customer when booking the facility to add a treatment from our Indian Spa, or Champagne on arrival, flowers and chocolates and we hope to roll this out further with tickets for shows in Cork etc. One of the best decisions made by us here at The Kingsley since our big investment in 2006 was to align ourselves with such a great Irish Company as Bookassist!

Seamus Heaney
Sales and Marketing Director
The Kingsley Hotel

Revenue soared

We have been working with Bookassist for several years now and are extremely impressed with the service provided on a number of levels. Firstly, our on-line booking revenue has soared since partnering with Bookassist. Secondly, we find the administration and reporting system very practical and user friendly. Thirdly, the customer support is outstanding. Marie Sharpe, our Account Manager and all Bookassist personnel we have worked with are passionate and enthusiastic about their work and provide an excellent support network. Without doubt, all of our hotels have benefited from our relationship and I would have no hesitation in recommending their services.

Philip Gavin
Group Managing Director
Talbot Hotel Group

Business increased over 50%

Since starting online marketing/Traffic Builder with Bookassist in 2006 we have seen an increase in direct online business through our own website by more than 50 per cent. With the PPC (pay per click) and SEO (Search Engine Optimisation) we have certainly seen an overall improvement in our websites visibility through the various search engines.

Emma Allen
Group Sales and Marketing Manager
Mespil Hotel

We recommend Sitebuilder

Sitebuilder has been a great addition to the Ariel House web strategy. It gives us the opportunity to update the content on our website in house. The CMS is extremely user friendly and easy to understand. Comprehensive training was initially given; this assistance is always on hand when we need it. There are many advantages to using a CMS particularly for a medium sized property like Ariel House, where technical staff may not be part of the team. We are really happy with our decision to use Sitebuilder - we feel we have reaped the benefits of the time and money invested and have found the main benefit to be not having to engage a third party for editing. The system has also helped us to keep the material on our website more tailored and up to date. We would recommend Sitebuilder to any Hospitality business who is keen to take their website forward and drive internet bookings.

Deirdre McDonald
General Manager
Ariel House

Substantial growth

We have been working with Bookassist for a few years now, but more specifically we started using their booking engine software on our own website in July 2007. We were able to track business each month and we could see that business was increasing compared to previous years. When Bookassist started their online marketing program Traffic Builder, we could then see substantial growth coming direct through our own site. On their advice, we have also implemented a multi lingual approach in that we have our website translated into Spanish, German and Italian. Bookings are beginning to increase from these particular markets. Overall we are delighted with the growth and we are also happy with the advice and expertise that we receive on a regular basis from our account manager in Bookassist.

Myles Tuthill
General Manager
Central Hotel Dublin

Bookassist understands

In today's challenging marketplace it is important to select a Reservations Agent who takes the time to understand your business, is able to respond promptly, and is flexible. Bookassist because of its focus, understands these unique requirements. Their team works diligently, with great detail to our specific needs and we appreciate all their hard work and assistance. It is indeed a pleasure working with Bookassist and we very much look forward to continued success with them in the future.

Pius Furlong
General Manager
Clontarf Castle Hotel

Fantastic service

I have been working with Bookassist for 7 years and we have always received fantastic service from them. They are very customer focused and respond quickly to any queries and requests. They are always contactable, a pleasant change in today's world. The system is easy to use, extremely flexible and does not require lengthly training sessions. I did look at different options over the years just to make sure that we were getting the best value and service but always decided that Bookassist offered the better system both in terms of customer support, cost and product quality. In addition to all of the above, they are very open to suggestions where changes or improvements could be made and all upgrades to the system are free of charge so you know that you always have the most up to date product. I have never had any problems with Bookassist and are happy to highly recommend them to any accommodation provider out there.

Niamh Browne
Group Marketing Manager
Isaacs Group

Bookings increased daily

Bookassist, through their reservations system, supportive and innovative staff, dedication and unfaltering service levels have given us a platform on which we can compete on an international level. Our bookings come from world-wide destinations and have increased daily with the help and advice of Bookassist. Previously we have tried and tested our own customized reservations systems and a number of other booking systems and Bookassist outperformed all of their competitors by far. Bookassist are at the forefront of development and are constantly striving to improve the user-friendliness of their system and their support mechanisms. In a year in which we have opened three hotels, we couldn't have done it without Bookassist's expertise in SEO and PPC with Bookassist we have seen our SEO and PPC deliver more and more bookings week on week.

Michelle Doherty
Group Sales and Marketing Manager
Great Southern Hotel / Mercer Accommodation Group

Customer service second to none

I have been working with Kieran and his team in Bookassist for over the last 8 years and in this time I have found their customer service second to none. As customer demand changes so must your website and in doing this I change our Special offers and Deals regularly, this I'm sure is very time consuming for the Team in Bookassist however nothing is too much trouble. In terms of reporting and optimizing the site the Bookassist Sales teams spend a lot of time training and reporting back to you on your performance throughout the year. At www.hotelkilkenny.ie we are very much dependent on search engines and this is an area Bookassist excel in. Over the years I have also worked with other booking engines and while they have been good I have always come back to Bookassist as they to me are the best in the ever competitive field of online reservations.

Alva Kenny
Sales and Marketing Manager
Hotel Kilkenny