Bookassist confirmed as Travel Technology sponsor at 22nd World Travel Awards
Following a record three successive wins at the World Travel Awards, Bookassist is now confirmed as official sponsor of the Travel Technology awards category of the 22nd World Travel Awards for 2015.
Bookassist’s unbeaten record as World’s Leading Booking Engine Technology Provider confirms it as the only booking engine provider in the world, specialised in hotels, to win three successive world titles. It’s a record that will never be beaten, as the category has been retired in the recent restructuring of the awards.
“It’s our little bit of history. We’ve proven ourselves to the industry worldwide and feel that it would be both unfair and unnecessary to ask our loyal supporters to yet again get behind our annual voting push”, said CEO Dr Des O’Mahony.
“We’ve retired from all categories and have instead stepped up as official sponsor to join the World Travel Awards in honouring emerging leaders. We are proud to be a long-term winner and excited to now be a sponsor of what we consider the premier annual awards in hospitality worldwide.”
“We wish all competitors the very best in following in our footsteps.”
Bookassist partners with hotels to build their brand online, drive direct business to their branded website and capture bookings with world class booking technology. Bookassist is a champion for the direct-booking route since 1999, helping hotels to optimise their online distribution and ensure they grow their margin per booking.