Distribution & Revenue Management Seminar
Intercontinental Hotel Dublin
Tue, January 19, 2016
Sink or Swim!
In the sea of changes and increased complexity sweeping the industry, hotels must work harder than ever to achieve optimal results in Distribution and Revenue Management.
Offline is reducing in favor of online. OTAs are dominant in online but rate parity changes are opening opportunities for direct-to-hotel business capture. Metasearch is growing and represents another alternative for hotels to reach their customer directly. Hotels must embrace these changes or risk sinking in a sea of lost opportunity.
This seminar will outline these changes and show independent hotels how to position themselves online to reach their customer directly and grow their margin per booking.
Leading International experts in Distribution and Revenue Management will share the stage to discuss key trends and propose winning strategies. We will examine the strategies that some hotels operators have adopted in order to meet these challenges and will advise on the solutions that are proving to be most successful.
Bookassist, triple-winner of the World’s Leading Booking Engine Technology award will guide financial controllers, general managers, revenue managers and marketing professionals through the steps each one can take to increase profitability for their hotel. Solutions that push sales on the official website of the hotel should be the strategic objective for all. We’ll demonstrate how to target budgets appropriately in order to grow direct online business and reduce dependence on OTAs.
What to expect
- Half day of focused discussion on Distribution and Revenue Management
- Practical take home approach - Learn how to drive higher-margin revenue while controlling distribution costs
- Ask the Experts - your chance to get advice from the best in the business.
This seminar is a must for financial controllers, revenue managers, general managers and marketing professionals.