Digital Marketing Specialist – Ireland

The world's leading booking technology

Ireland - Head office - Full time, permanent

Bookassist creates and manages online strategies for hotels and hotel groups. It is the industry-leading hotel booking engine in its home base of Ireland. Bookassist is expanding rapidly with additional offices in Madrid, Rome, Vienna and Prague and currently has a client base of over 1200 hotels. We are seeking a highly motivated Digital Marketing Specialist to join our Digital Marketing Team. The successful candidate will be based in Dublin and will report to the Head of Digital Marketing.


  • Build individual online marketing strategies with clear goals and measurable KPIs.
  • Define digital strategies for each business segment within the hotel.
  • Create and maintain Search Engine Marketing (SEM) campaigns across multiple ad platforms.
  • Analyse, develop and implement on-site and off-site Search Engine Optimisation (SEO) strategies.
  • Partner with clients to optimise content creation on social media and website/blog.
  • Monitor and analyse performance using recognised KPIs and implement actions and agreed strategies to improve conversion optimisation.
  • Research and keep up to date with new trends in online marketing.


  • 2-3 years experience in running SEM and PPC campaigns full time.
  • 2-3 years experience in using tools such as Google Search Console, Google My Business and Google Analytics.
  • 2+ years experience in managing paid social media campaigns across the main social platforms including Facebook, Twitter and LinkedIn.
  • Experience with programmatic campaigns, media buying and online publishers an advantage.
  • Knowledge of HTML, CSS and common CMS packages.
  • Ability to work autonomously.
  • Ability to manage your time efficiently across multiple client accounts.
  • Fluent English speaker.
  • Experience of Mac OS X is an advantage, but not essential.

We offer an international working environment in an innovative, industry-leading company.

If you are interested in becoming part of our team, please send your CV to

Available positions

Closed positions

  • Hotel Support Coordinator (Spain)
  • Accountant Assistant (Ireland)
  • Digital Marketing Specialist (PPC) (Ireland)
  • System Analyst (Spain)
  • Digital Marketing Specialist – Italy (Italian speaking) (Ireland)
  • Digital Marketing Specialist – Central Europe (German speaking) (Austria)
  • Online Business Manager (France)
  • Front End & Web Design Developer (Spain)
  • Hotel Support Coordinator (Austria)
  • Hotel Support Coordinator (Czech Republic)
bookassist - technology & online strategy for hotels

Address: 1st Floor South Block, Rockfield Central, Dublin D16 R6V0, Ireland
Phone: +353 1 676 2913 Fax: +353 1 676 2916